REaD Group is the UK’s leading independent data communications agency.

We allow companies and brands to grow by communicating with their customers and prospects as individuals.

We combine data, insight, experience and expertise to provide answers that create longer lasting, more valuable relationships.

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Data

The largest, most comprehensive and variable rich collection of data in the UK.

Always on, constantly updated and with unparalleled breadth of information about the UK population. We believe every customer and prospect is an individual and should be treated accordingly.

ABOUT OUR UNIQUE DATASETS >

Engagement

Building more profitable relationships is built on truly understanding who your customers are.

At REaD Group we can deliver a breadth of understanding that will allow you to have a genuinely intimate understanding of what these people want, when and how. In todays’ world having a bespoke solution to every relationship is a critical part of your success.

ABOUT OUR ENGAGEMENT SOLUTIONS >

Data services & hygiene

You don’t become one of UK’s leading data processing companies for more than 20 years without good reason.

Keeping your data up to date, accurate and relevant has never been more important.

ABOUT OUR DATA SERVICES >

Meet our talented team

Of course, behind every successful company is a group of talented, energetic and determined people.

COME AND FIND OUT MORE ABOUT OUR LEADERSHIP TEAM >

Compliance The New GDPR’s are on the way. We will be counting down the business days to implementation in May 2018 and working with our clients to integrate the new framework.

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Our Voice

Consent - A Chance to Segment or Lament

By Scott Logie, MD, Insight at REaD GroupThat most contentious of acronyms – GDPR - draws ever closer, and as each second ticks by the clamouring voice of the media continues to cause a frenzy around the repercussions of this new regulation for the marketing industry. As the finer details of GDPR’s implementation are not yet fully known it...

Contact Management in an Omni-channel World

By Scott Logie, MD, Insight at REaD GroupOne of the constantly frustrating things that we hear is that “suppressions don’t apply in digital marketing”.  It's as if somehow that by going on-line the modern marketer doesn’t need to worry about all that old-fashioned stuff such as “is the customer still alive” and “are they where we expect them to...