To genuinely engage your customers, communication needs to be timely, relevant and permissioned. Every day we use our unrivalled data products, insight and expertise to help our clients get closer to their customers.
Our services
Through working with REaD Group we have gained a better understanding of our customers and what works and what doesn’t work in terms of how to engage them.”
New vision for Glasses Direct
Suppression isn’t a magic cure for recessional woes but if client retention and profit maximisation are your goals, then it makes sense to use it as part of your data management strategy.”
Data management strategy for Nectar
Working collaboratively with REaD Group has been instrumental in enhancing our data and marketing strategy.
REaD Group are an extremely professional and flexible organisation to work with.
The latest news and editorial from the team at REaD Group
By Scott Logie, MD, Insight at REaD Group It’s been a turbulent few months for the UK retail sector – …
Continue reading “Long Live the Loyalty Scheme! Staying Relevant in Retail post-GDPR”
There was laughter, there were tears, some unexpected scrambling, a few blisters, a bit of chafing, sun burn and A …
Continue reading “Mud, Sweat and Tears: The REaD Group 10 Peaks Challenge!”
Insightful, practical, really informative and enjoyable (yes an enjoyable GDPR event!) are just a few of the positive adjectives used …
Continue reading “REaD Group GDPR Briefing: A Beginning not an End”
By Jon Cano-Lopez, CEO at REaD Group We are now only days away from the big day – the General …
Continue reading “Are we headed to a post-GDPR Data Nirvana?”
