Case Studies

We are proud to be working with a wide range of companies to help them to use data to drive success.

Creating Valuable Relationships

To genuinely engage your customers, communication needs to be timely, relevant and permissioned. Everyday we use our unrivalled data products, insight and expertise to help our clients get closer to their customers.

Retail: Joules

REaD Group provided Joules with improved customer data quality to drive profitable acquisition and insight to deliver better more informed marketing communication.

Insurance: Ageas

Ageas identified they had a limited market of over 50’s consumers. Their ambition was then to grow market shares by targeting a wider demographic, to create a more diverse consumer pool.

Marketing: Stannp

REaD Group's automated data cleaning solution enables Stannp clients to improve campaign performance through accurate and up to date data

Retail: Moonpig

Customer segmentation and insight drive personalised cards and gifts retailer Moonpig into more successful marketing.

Banking: Nectar

Good data engenders loyalty: The importance of data quality in managing Nectar's nationwide loyalty card scheme.

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