Creating Valuable Relationships
To genuinely engage your customers, communication needs to be timely, relevant and permissioned. Everyday we use our unrivalled data products, insight and expertise to help our clients get closer to their customers.
Covid-19 risk data, Marie Curie
Using open source, publicly available data, REaD Group partner More Metrics has created a set of data models that explore the impact of Covid-19 on the UK population.
Stannp
REaD Group's automated data cleaning solution enables Stannp clients to improve campaign performance through accurate and up to date data
Large health charity
Optimising data quality for a large health charity is helping them to maximise their fundraising campaigns
REaDConnect delivers cost savings for large retailer
Data Quality solution for large retailer
Over 50s insurance provider
Full UK market segmentation enables over 50s insurance provider to expand into younger age band
Online dating site
Segmentation allows dating site to identify their most valuable customers and find look-a-like prospects
Marie Curie
Double award winning project harnesses geographical data to provide Marie Curie with powerful strategic insight
Gobsmack
Bespoke real-time data feeds enable Gobsmack clients to deliver personalised offers to increase engagement and LTV
Staysure
Single Customer View generates timely, accurate and actionable business insight for Staysure
Moonpig
Customer segmentation and insight drive personalised cards and gifts retailer Moonpig into more successful marketing.
Macmillan
Inline provides Macmillan with informative and accurate insight as a result of clean and up to date data
Titan Travel
Look-a-like prospect data drives Titan's acquisition strategy to generate substantial revenue and ROI
Glasses Direct
New Vision: Customer Segmentation gives Glasses Direct real clarity on who their customers are
Nectar
Good data engenders loyalty: The importance of data quality in managing Nectar's nationwide loyalty card scheme.