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News and views from the REaD Group team

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Our Charity of the year – MS Society

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A day in the life of an account manager

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6 months on post-GDPR

184 days post-GDPR – reasons to be cheerful!

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Black Friday written on white tags on black background

Black Friday, Cyber Monday and Review Tuesday

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The Need for Speed

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The REaD Group Team accepting the Apteco Rising Star Award 2018

Apteco Rising Star Award reflects new era for REaD Group

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'the price of loyalty' written on red price tag on grey background

The Price of Loyalty

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Responsible Marketing – just add common sense!

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newspaper headline reading 'clean data is required by GDPR!'

5 really good reasons to keep your data clean

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REaD Group Summer Soirée 2018

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cartoon of REaD Group Director, Scott Logie, running with a glass of wine surrounded by a dog, 3 cats and chickens as an example of segmentation

What? – I’m in the Segment that loves Segmentation!

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grey postage stamp with an envelope on it which reads '10 compelling reasons to use Direct Mail'

10 compelling reasons to use Direct Mail!

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Red book with the title 'GDPR: New Rules'

We’ve got new rules, don’t doubt ‘em

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silhouette of a bicycle on a road with the Eiffel Tower in the background

Making your bike go faster

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gdpr words

GDPR: ‘Necessary’? ‘Misunderstood’? Or ‘a pain in the a**e’?

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loyalty scheme

Long Live the Loyalty Scheme! Staying Relevant in Retail post-GDPR

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REaD Group staff completing the ten peaks challenge for MS Society

Mud, Sweat and Tears: The REaD Group 10 Peaks Challenge!

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REaD Group Chairman , Mark Roy, speaking at a GDPR event May 2018

REaD Group GDPR Briefing: A Beginning not an End

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tropical beach scene with palm trees and a wooden sign that reads 'GDPR data nirvana'

Are we headed to a post-GDPR Data Nirvana?

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A burlesque dancer covers her body with pink feather fans and looks down.

Privacy by Design and Privacy by Default – no longer a nice to have!

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