<img alt="" src="https://secure.tool3sign.com/181340.png" style="display:none;" />

News and blog

News and views from the REaD Group team

REaD Group > News

1 2 3 4 … 9

<img data-src="https://readgroup.co.uk/wp-content/themes/readgroup/assets/images/icon-chevron-right.svg" class="lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw=="><noscript><img src="https://readgroup.co.uk/wp-content/themes/readgroup/assets/images/icon-chevron-right.svg">

<img class="lazyload" src="https://readgroup.co.uk/wp-content/uploads/2019/08/Bot-or-not-Blog-Image-01-328x184.png" alt="'Bot or not - and does it matter? in Back to the Future style writing" width="200" height="150">

'Bot or not - and does it matter? in Back to the Future style writing

Bot or not – and does it matter?

Read more

<img class="lazyload" src="https://readgroup.co.uk/wp-content/uploads/2019/07/The-Discerning-Marketers-Guide-to-buying-data-328x184.png" alt="'the discerning marketer' - female outline surrounded by marketing related icons" width="200" height="150">

'the discerning marketer' - female outline surrounded by marketing related icons

The Discerning Marketer’s Guide to Buying Marketing Data

Read more

<img class="lazyload" src="https://readgroup.co.uk/wp-content/uploads/2019/07/Prospensity-Blog-Website-328x184.png" alt="chocolate bar with REaD Group logo and title 'The propensity to eat chocolate'" width="200" height="150">

The Propensity to eat late night chocolate

Read more

<img class="lazyload" src="https://readgroup.co.uk/wp-content/uploads/2019/07/The-winner-is_Blog-328x184.png" alt="" width="200" height="150">

And the winner is…. Data!

Read more

<img class="lazyload" src="https://readgroup.co.uk/wp-content/uploads/2019/07/WINNER-Fireworks-LinkedIn-328x184.png" alt="" width="200" height="150">

Big SHIFT project wins another Award! Best use of Insight at National Fundraising Awards

Read more

<img class="lazyload" src="https://readgroup.co.uk/wp-content/uploads/2019/06/Awards2-328x184.jpg" alt="The teams at Marie Curie and REaD Group, winners at the Insight in Fundraising awards 2019" width="200" height="150">

The teams at Marie Curie and REaD Group, winners at the Insight in Fundraising awards 2019

Insight in Fundraising Award Winners!

Read more

<img class="lazyload" src="https://readgroup.co.uk/wp-content/uploads/2019/05/Scott-Blog-Website-328x184.png" alt="hand holding four aces and two die" width="200" height="150">

hand holding four aces and two die

Why data-driven decisions beat intuition

Read more

<img class="lazyload" src="https://readgroup.co.uk/wp-content/uploads/2019/05/Silent-retreat-328x184.jpg" alt="View from the Silent Retreat in Bali with Campaign Against Living Miserable (CALM) logo" width="200" height="150">

Silent Retreat: Keeping Quiet for CALM

Read more

<img class="lazyload" src="https://readgroup.co.uk/wp-content/uploads/2019/05/GDPR-Blog-Website-328x184.png" alt="'GDPR 12 Months on' next to stopwatch" width="200" height="150">

'GDPR 12 Months on' next to stopwatch

GDPR: 12 months on…

Read more

<img class="lazyload" src="https://readgroup.co.uk/wp-content/uploads/2019/05/Fireworks-2-linkedin-328x184.png" alt="DataIQ Awards logo with fireworks in the background" width="200" height="150">

REaD Group shortlisted for the DataIQ Awards 2019!

Read more

<img class="lazyload" src="https://readgroup.co.uk/wp-content/uploads/2019/05/Chris-Blog-328x184.png" alt="a pair of scales weighing 'opportunity' and 'cost'" width="200" height="150">

a pair of scales weighing 'opportunity' and 'cost'

Data Quality – An opportunity or a cost?

Read more

<img class="lazyload" src="https://readgroup.co.uk/wp-content/uploads/2019/04/CDO-Blog-Image-03-328x184.png" alt="man removing shirt to reveal CDO superhero logo" width="200" height="150">

The New World Order – Chief Data Officers exist!

Read more

<img class="lazyload" src="https://readgroup.co.uk/wp-content/uploads/2019/02/Calm_Logo-328x184.jpg" alt="CALM - The Campaigning Against Living Miserably logo" width="200" height="150">

REaD Group Charity of the year 2019 – CALM

Read more

<img class="lazyload" src="https://readgroup.co.uk/wp-content/uploads/2019/03/future-is-now-Image-328x184.png" alt="robot dancing with disco ball , title - The Future is Now?" width="200" height="150">

robot dancing with disco ball , title - The Future is Now?

DMA Future of Customer Engagement: The Future is Now?

Read more

<img class="lazyload" src="https://readgroup.co.uk/wp-content/uploads/2019/02/CIM-LinkedIn-Image_Linked-In_Linked-In-328x184.png" alt="CIM Marketing Excellence Award Finalists - REaD Group" width="200" height="150">

CIM Marketing Excellence Award Finalists - REaD Group

CIM Marketing Excellence Awards 2019: Best Use of Data and Insight

Read more

<img class="lazyload" src="https://readgroup.co.uk/wp-content/uploads/2019/02/Customer-Engagement-328x184.png" alt="customer engagement: expectation vs reality" width="200" height="150">

customer engagement: expectation vs reality

Customer Engagement: Expectation vs Reality

Read more

<img class="lazyload" src="https://readgroup.co.uk/wp-content/uploads/2019/01/Pants-Image-328x184.png" alt="red, green and blue underpants on a washing line with the text 'treat your passwords like your underwear'" width="200" height="150">

red, green and blue underpants on a washing line with the text 'treat your passwords like your underwear'

Data Protection: Why passwords are like pants

Read more

<img class="lazyload" src="https://readgroup.co.uk/wp-content/uploads/2019/01/Daz-Blog-03-328x184.png" alt="Red box with REaD Group DaaS logo - 'Data Cleaning in real time!'" width="200" height="150">

How clean is your data?

Read more

<img class="lazyload" src="https://readgroup.co.uk/wp-content/uploads/2018/12/12-day-MS-Blog-328x184.png" alt="MS Society logo on grey background with white trees border" width="200" height="150">

Our Charity of the year – MS Society

Read more

<img class="lazyload" src="https://readgroup.co.uk/wp-content/uploads/2018/12/9-Festive-Account-Managers-1-328x184.png" alt="" width="200" height="150">

A day in the life of an account manager

Read more

<img data-src="https://readgroup.co.uk/wp-content/themes/readgroup/assets/images/icon-chevron-right.svg" class="lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw=="><noscript><img src="https://readgroup.co.uk/wp-content/themes/readgroup/assets/images/icon-chevron-right.svg">

1 2 3 4 … 9

<img data-src="https://readgroup.co.uk/wp-content/themes/readgroup/assets/images/icon-chevron-right.svg" class="lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw=="><noscript><img src="https://readgroup.co.uk/wp-content/themes/readgroup/assets/images/icon-chevron-right.svg">