Data quality

Maximise the quality and performance of your data

Unrivalled data cleaning

The most accurate, comprehensive and trusted data cleaning available in the UK - flexibly delivered

Keeping your data clean and accurate has never been more important for your business.

REaD Group’s market-leading data cleaning service delivers the most accurate, comprehensive, trusted and up-to-date data available in the UK. Combining three market-leading products – The Gone Away Suppression file (GAS), GAS Reactive and The Bereavement Register (TBR) with the best of the rest in the market, we can deliver accurate data cleaning and enhanced data quality.

The best data quality services are available via our market leading Online platform or via seamless API REaDConnect

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GAS – Gone Away Suppression

Keeping your data clean and accurate has never been more important. Our market leading data cleaning suite is designed to optimise the accuracy of your data and the performance of…

Read more about GAS

The Bereavement Register – trusted deceased screening from REaD Group

  The best choice for deceased suppression,  The Bereavement Register is the most efficient way to remove anyone who has passed away from your marketing databases (deceased suppressions). Since its…

Read more about TBR

GAS Reactive

Don’t wait for customers to inform you they have moved – GAS Reactive will allow you to keep your data current and ensure continuity of contact and relevancy of communications.…

GAS Reactive

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