With GDPR now law, keeping your data clean and accurate has never been more important

With the GDPR Article 5 requiring that personal data be kept clean and accurate (or be deleted!) choosing a trusted solution to optimise the quality of your data and maximise compliance is now business critical. Synonymous with data quality since the early 90's REaD Groups comprehensive data cleaning suite is the best and most accurate in the UK.

REaD Group Data as a Service (DaaS) logo

Data as a Service (DaaS)

Data as a Service (DaaS) is a new real-time delivery model that provides access to REaD Group’s market leading data services, on demand.

Helping business to comply with GDPR, REaD Group’s DaaS delivery is an efficient and effective solution to a core GDPR requirement – it will clean your data in real time.

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Gone Away Suppression or GAS file logo

GAS

Keeping your data clean and accurate has never been more important. Our market leading data cleaning suite is designed to optimise the accuracy of your data and the performance of your marketing campaigns.

Established in 1992 and cementing the concept of data suppression into marketing best practice, GAS, is the best known and most reputable suppression product in the industry. Proven to be the most accurate and up to date solution for identifying people who have relocated.

Read more about GAS
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The Bereavement Register logo

The Bereavement Register – trusted deceased screening from REaD Group

The best choice for deceased suppression,  The Bereavement Register is the most efficient way to remove anyone who has passed away from your marketing databases.

Since its creation by REaD Group in 2000, TBR has built a reputation for providing a high quality, reliable file of confirmed deceased records that performs for our direct and bureau clients.

TBR is the most efficient and accurate way to remove anyone who has passed away from your marketing databases – reducing the risk of reputational damage and enhancing campaign performance.

Read more about TBR
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GAS Reactive logo

GAS Reactive

Don’t wait for customers to inform you they have moved – GAS Reactive will allow you to keep your data current and ensure continuity of contact and relevancy of communications.

We all know the cost of acquiring customers is far greater than retaining them – even modest estimates are that it costs five times more to acquire than to retain a customer. Don’t wait for customers to inform you they have moved – GAS Reactive will allow you to keep your data current and ensure continuity of contact and relevancy of communications

GAS Reactive
Royal Mail, Mortascreen, BT Osis, Acxiom and Experian logos - forming REaD Group's bureau services

Bureau Services

REaD Group’s market leading data cleaning suite GAS, TBR and GAS Reactive plus the best of the rest.

Our comprehensive bureau services can be delivered using a variety of delivery options in order to best suit your requirements:

  • Inline – automated
  • Online – web access
  • Licence – files provided to client
  • Data as a Service  (DaaS) – real-time data delivery

Qinetic – Get GDPR ready

Qinetic is REaD Group’s enterprise level data management solutions designed to help you to manage and optimise the quality of your customer data.

Qinetic
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