A unique suite of highly predictive models and associated data sets.
REaD Group has teamed up with More Metrics, a specialist modeling and analytics developer to create Geometrics, a unique suite of highly predictive models and associated data sets.
Because the data is modelled using fully open source non-PII data and UK census data it is fully GDPR compliant
Variables can be appended at a variety of geographical levels and with additional data from REaD, the data can be applied down to an “individual” level.
Originally designed for the life assurance, pensions and financial services industries, these powerful products have proven themselves across a wide range of business sectors including energy and charities.
Using Geometrics data enables Insight and Analysis teams to concentrate on delivering results, rather than spending time on producing and validating intermediate data.Download File
Active is REaD Group’s GDPR ready and highly responsive consumer database. With over 42 million records and hundreds of selectable variables to create targeted and timely campaigns, Active is the…Read more about ACTIVE
Prospectus for Insurance
Prospectus for Insurance is a data solution tailored specifically for the insurance sector providing customised data and insight that will help you maximise customer acquisition and retention.Prospectus for Insurance
Prospectus for Charity
It has never been more important for charities to ensure their marketing is timely, relevant and permissioned. Prospectus for Charity is designed to help charities optimise donor acquisition and retention.Prospectus for Charity
Transforming your data into knowledge….And knowledge into profitable action