Quality Data

The right data to engage, acquire and retain the best customers

REaD Prospect

The most comprehensive, clean, accurate and responsive consumer marketing data available in the UK

REaD Group is one of the most data rich organisations in the UK with an unrivalled understanding of the data market.  We can provide our clients with access to highly accurate, responsive and diverse data to enhance customer relationships and make better, more informed decisions about how to communicate with customer or prospect segments across the marketing mix.

REaD Group captures and under contract gathers permissioned data from a variety of sources, including:

  • Selected UK based data contributors who have passed our strict GDPR rules
  • Customer satisfaction and lifestyle surveys
  • Mail order, purchase/warranty card responses
  • Offers and competition websites

 All the data we hold in our data pool is collected for marketing purposes

Here are just a few examples of how REaD Prospect can be applied to find your perfect prospects:

  • Life changes
  • Pre-mover triggers
  • Property
  • Financial products help and affluence measures
  • Insurance product held and renewal dates
  • Hobbies and interests
  • Automotive and vehicle ownership
  • Shopping and spending habits
  • Charities and causes supported
  • Household composition
  • Presence of pets and support for animal causes
  • Utilities and telecoms
  • Social Media activity
  • Attitudinal data
  • Health and fitness
  • Covid Risk and Vulnerability
Download File

REaD Enhance

REaD Enhance is the most accurate, in-depth and insightful view of the consumer population in the UK. Built using REaD Group’s data asset repository, which holds multiple, trusted sources of…

Find out more about REaD Enhance

REaD Smart Link

Using the most comprehensive consumer data universe in the UK, REaD have launched REaD Smart Link – a powerful data linking tool that contains all the channel variables we hold…

Read more about REaD Smart Link

Acxiom

Acxiom InfoBase provides a consistent source of highly responsive marketable individuals targetable through known lifestyles, demographics and purchase behaviours. REaD Group has a strategic partnership with Acxiom and we are…

Read more about Acxiom

Speak to one of our friendly advisors today