Quality Data

The right data to engage, acquire and retain the best customers

REaD Prospect

The most comprehensive, clean, accurate and responsive consumer marketing data available in the UK

REaD Group is one of the most data rich organisations in the UK with an unrivalled understanding of the data market.  We can provide our clients with access to highly accurate, responsive and diverse data to enhance customer relationships and make better, more informed decisions about how to communicate with customer or prospect segments across the marketing mix.

REaD Group captures and under contract gathers permissioned data from a variety of sources, including:

  • Selected UK based data contributors who have passed our strict GDPR rules
  • Customer satisfaction and lifestyle surveys
  • Mail order, purchase/warranty card responses
  • Offers and competition websites

 All the data we hold in our data pool is collected for marketing purposes

Here are just a few examples of how REaD Prospect can be applied to find your perfect prospects:

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REaD Enhance

REaD Enhance is the most accurate, in-depth and insightful view of the consumer population in the UK. Built using REaD Group’s data asset repository, which holds multiple, trusted sources of…

Find out more about REaD Enhance

Covid-19 Risk Model

To support data driven decisions and responsible marketing REaD Group and data partner, More Metrics, have  developed a Covid-19 risk model to enable: Screening to de-select vulnerable consumers from campaigns…

Read more about COVID-19 Model

REaD Smart Link

Using the most comprehensive consumer data universe in the UK, REaD have launched REaD Smart Link – a powerful data linking tool that contains all the channel variables we hold…

Read more about REaD Smart Link

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