Data as a Service (DaaS)

REaD Group Data as a Service maintains accuracy, targets the right customers and delivers better decisions at every stage of the customer lifecycle.

Data as a Service (DaaS) – the future of data optimisation

REaD Group DaaS delivers seamless real-time connectivity to the UK’s most comprehensive and authoritative database.  Always on technology allows brands to respond to changes and updates as and when they occur.

Allowing you to maintain accuracy, target the right customers and deliver better decisions at every stage of the customer lifecycle.

And  crucially, now that GDPR is law, REaD Group’s DaaS delivers a cost effective and simple solution to one of the core GDPR necessities:  it will clean customer data in real time.

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So, how does it work?

REaD Group’s DaaS provides a seamless mechanism for ensuring that the right data is available as and when you need it.

Using a direct link through an Application Programming Interface (API) that allows authenticated, real-time access to REaD Group’s market leading data solution.

Encrypted customer data is then matched and enhanced information returned.

Simple, seamless and safe.

Talk to our team about REaD Group’s Data as a Service today.


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