The right partner for your direct marketing campaigns
Why REaD Group for Direct Marketing?
We believe that the combination of our data and insight supported by our campaign planning expertise, makes REaD Group the ideal partner for your direct marketing campaigns.
- Unrivalled Data – UK prospect pool with scales, depth, tailored, dynamic and insightful
- Campaign Planning Expertise – experienced, responsive and innovative
- Data Quality – market leading data, management built in
- Unbelievable results
We are delighted to be helping our clients to achieve amazing results. Check out some metrics to make you go wow below!
Not for profit sector campaign results: Cold DM, using REaD Group data and campaign planning
• 237.5% of response rate target!
• 209% of target!
• 336% of ROI target!
Outdoor clothing retailer Catalogue mailing using REaD Group data and insight achieved 86% uplift in sales, compared to the same campaign in the previous year!
Get in touch today to discuss how we can help you achieve unbelievable results!Get in Touch
Consumers crave personal interaction and tangible communication, and, when executed thoughtfully, responsibly and compliantly, direct mail can deliver compelling results. Since we first descended in to lockdown earlier this year, 40% of people either agree or strongly agree that Direct Mail has become an important part of this new routine.
REaD Group’s recent work with an outdoor clothing and equipment retailer provides an example of how direct mail can and continues to be a high performing and effective channel for retailers.
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